Circular Economy Series – Ideation for Impact

Ben Pecotich smiling and wearing a black tshirt. Text: Circular Economy Incubator Series. Ideation for Impact with Ben Pecotich. 24 May 2023

I’m looking forward to teaching the Ideation for Impact class on Wednesday, 24 May 4-6pm – as part of the Circular Economy Incubator Series by ACU Co-Lab and StartSomeGood. Free and online. Get your ticket now!

This session is focused on helping you get clarity on your idea by understanding and building deep empathy for the people, problem, and context before jumping to solutions… and testing your riskiest assumptions so you can move forward with confidence.

It’s an interactive and applied 2-hour session. Key learning outcomes include:

  • Intro to taking a human-centred approach to design and innovation
  • Get clarity and build deep empathy for the people, problem, and context you’re focusing on
  • Design and test both your business model and solution concept with prototypes and experiments
  • How to get into your rhythm of prioritising, planning, and reviewing to build momentum


The Circular Economy Incubator Series is an eight-week, in-depth learning program designed to educate future changemakers about the practical components of the circular economy. The cost is 100% subsidised by ACU Co-Lab and is open to university students, staff, and the broader community.

And you’ll be able to put your new skills straight to work by crafting a video pitch for the Circular Economy Award – your chance to win $10,000.

See you there!