SydDT #87: Good Design Awards Highlights with Ben Crothers & Irma del Mundo

SydDT #87: Good Design Awards Highlights with Ben Crothers & Irma del Mundo

Thursday, 12 October 2023 was our 87th Sydney Design Thinking meetup. A huge thanks to Ben Crothers and Irma del Mundo for sharing their reflections and highlights from this year’s Good Design Awards as a couple of the judges. This has become an annual SydDT tradition as a state of the design nation. Always a popular session.

Irma also shared a little about her social enterprise Brandkind Community with the invitation to “be a talent philanthropist”. Check it out and get involved!

Thanks to everyone who came and made it a fun night! Couldn’t make it or just want to relive it? You can watch it now.

A massive congrats to Brandon Gien and the team on 65 years of Good Design Australia. They’re passionately committed to recognising, rewarding, and promoting the importance of design to business, industry, government, and the general public… and the critical role it plays in creating a better, safer, and a more sustainable and prosperous future.

Thanks to Michelle Cabanela and the ThinkPlace team for hosting and sponsoring this event… and congrats on winning a bunch of Good Design Awards this year!

If you’re at SXSW Sydney, SydDT #88 is part of the program on Tuesday, 17 October 2023 at 2:30pm at JMC Academy (across the road from the Powerhouse). It will be a causal and interactive session… a great way to meet a bunch of new people and catch up with some old friends.

Our next public meetup is SydDT #89: Designing for Value: Building Digital Products & Experiences Customers Love. This event is proudly in collaboration with UserTesting and they’re making it free for everyone to attend! Grab your ticket now!

Meetup Announcement

Thursday, 12 October 2023 @ 6pm. ThinkPlace, Sydney

Come join us for some fun conversations with interesting people keen on design thinking. Ben Crothers & Irma del Mundo will be sharing their reflections as a couple of the judges for the 2023 Good Design Awards.

Good Design Australia has a proud history that dates back to 1958 and they’re passionately committed to recognising, rewarding, and promoting the importance of design to business, industry, government and the general public… and the critical role it plays in creating a better, safer, and a more sustainable and prosperous future.

Speakers

Ben Crothers

Principal Facilitator, Bright Pilots. Good Design Ambassador
Ben has been a designer since before Netscape ruled the www, and is currently a facilitator and design strategist at Bright Pilots (his online training and facilitation business), where he teaches teams of all sorts about design and facilitation methods, running strategic workshops, and generally helping teams get un-stuck. Previous to Bright Pilots, Ben was Principal Designer at Atlassian, a Design Director at Second Road (a strategic innovation consultancy), plus some assorted startups, agencies, and government departments.

Above all, Ben wants everyone to be just as good at the whiteboard as they are at the keyboard, to be better at thinking, communicating, and solving problems together visually. He’s the author of a few books, including Presto Sketching: Simple Drawing for Brilliant Product Thinking and Design.

Oh, and he hasn’t quite been able to give up some lockdown-friendly activities such as veggie gardening, baking, and making Nordic bird sculptures.

Irma del Mundo

Founder & Lead Strategist, Brandkind Community. Good Design Ambassador
Brands and People are what have driven Irma in her more than 30 year career as a brand strategist across regional roles, industries and geographies. A classic (some say old school!) marketer trained in bluechip branding at Procter & Gamble and Johnson & Johnson in various roles in Asia-Pacific, she has led innovation teams and launched household brands. Moving to Australia in 2000, she joined Kantar, Futurebrand, Landor and Hulsbosch, working with the industry’s best creative and design directors to transform ideas into products, services, packs and experiences.

She has recently rebranded herself as a ‘talent philanthropist’ and founded a social enterprise with her mission to bridge the world of ‘for profits’ with ‘for purpose’ organisations and to use the power of branding for positive outcomes. Brandkind taps into branding and design professionals’ talent, time and generosity to support social enterprises – the businesses of the future! They work with enterprises across the disability, environment, refugee, First Nations and youth sectors, including a Good Design award recipient. She wants to show the world that Good Brands Deserve to Succeed.

Event Sponsors

Thanks to ThinkPlace for sponsoring this event.