Your Strengths & Assets

Text: What are your strengths & assets?

What are your strengths & assets?

It’s easy to take what we have for granted, including what we’re really good at.

By focusing on our strengths and taking a strengths-based approach we increase our performance, productivity, and wellbeing. It helps create an environment that fosters a growth mindset, creative confidence, and innovation.

Taking this approach doesn’t mean we ignore or don’t develop our weaknesses. But it also means we don’t judge or define ourselves by what we’re not good at. Deficit thinking doesn’t help us or others. It’s damaging. There are more things in the world that we’re not good at than there are things we’re deeply experienced and skilled at – but most of them don’t matter.

This is part of the power of diverse and inclusive teams with complementary strengths.

By focusing on the positive and playing to our strengths, we increase our chances of success. This applies equally at the personal, team, and organisational levels.

The Hedgehog Concept

The Hedgehog Concept from Jim Collin’s classic book Good to Great is a simple example of this.

“Transformations from good to great come about by a series of good decisions made consistently with a Hedgehog Concept, supremely well executed, accumulating one upon another, over a long period of time”.

This happens at “the intersection of three circles: 1) what you are deeply passionate about, 2) what you can be the best in the world at, and 3) what best drives your economic or resource engine”.

Take Action

There’s a simple power in having your strengths and assets listed so you can refer to them easily. Using a strengths-based approach, it’s powerful to recognise our own strengths – our skills, knowledge, connections, resources, and potential – and build on them.

Your Strengths & Assets

This isn’t a time for modesty. Be generous with yourself.

Create a list of what you’re working with. Think beyond a work or professional context. Include your skills, experience, achievements, and relationships.

What are you really good at?

What do you love doing?

What have you done or achieved that you’re most proud of?

What do you really care about?

What do you get paid for doing?

What resources do you have, including money and money you can get access to?

Team Perspective

If you’re working in a team, I recommend repeating this exercise from a team perspective. What are the strengths and assets you have as a team?

Organisational Perspective

If you’re working within an established organisation, I also recommend repeating this exercise with an organisational perspective. What are the strengths and assets you have as an organisation?

This action aligns closely with your purpose and personal why… and your organisation’s purpose and vision. Clarity of purpose makes decisions easier. It gives us a clear filter to assess and prioritise options. What’s your purpose… your driving why?

Solve Problems That Matter

In Solve Problems That Matter, I go into a lot more detail on all of the things I’ve covered in this post… and plenty more. It’s a playbook with actions and worksheets to help you take a human-centred design approach to design, build, and launch your idea. Ideas that customers love, makes money, and does great things for people and our planet… all while increasing wellbeing.

Let’s Collaborate

We specialise in coaching, training, and working alongside leaders.

A key way we do this is by designing and delivering action learning experiences with masterclasses, workshops, innovation sprints, and leadership, design thinking & innovation programs. These sessions build personal, team, and organisational capability to solve problems that matter with more:

  • Clarity on your purpose, goals, and approach to navigate complexity and make progress
  • Momentum to achieve your goals by building the workflows, rhythms, and habits for success
  • Confidence to move forward with more certainty and less risk while increasing your wellbeing


Ready to have fun collaborating to solve problems that matter?

Book a free 15-minute discovery call.